AI agent pack for marketing
Brand Voice Builder
Build a brand voice guide from your own writing: traits with examples, word lists, tone by channel. Then rewrite or score any text in it.
See it in action
An example. The situation is made up to show how the pack works.
The situation
You run a small plant nursery that sends trees by courier. You paste three of your own newsletters, then a stiff delivery delay email a temp wrote, and ask for it in your voice.
It asks you, for example
- What your business does, and for whom
- Who reads your writing, and in which country
- Three pieces of writing you like
- Words you never want to see
Hello,
Your three olive trees are late. Our courier missed Tuesday's collection, so they leave us tomorrow and arrive on Friday.
The trees are fine. They're watered, in the shade and staying in their pots until the van comes.
You don't need to do anything. If Friday doesn't suit, reply and we'll hold them for the next run.
Copse Lane Plants
(original 71 words, rewrite 57 words)
- Opened with the news, as your Calm trait says.
- Cut "we sincerely apologise for any inconvenience" (Avoid list).
- Kept every fact: three olive trees, Tuesday, tomorrow, Friday, the offer to hold them.
It can score any other text out of 10 against the guide, then fix the lines that miss.
A brand voice builder in 7 skills, one per job, for Claude, ChatGPT, Gemini, Grok or Copilot. It builds a voice guide from your own writing, then rewrites or scores any text in that voice.
Paste three pieces of writing you like and answer a few short questions. It measures how they are written, builds a voice guide you keep, then rewrites or scores any text in that voice without changing a single fact.
What you are buying
- A ten-section voice guide built from measured samples, not adjectives
- Traits with a limit, a do line, a don't line and a quote from your own writing
- Tone rules for each channel you use, and for bad news, apologies and launches
- 7 skills, one per job, each one checking its own work before you see it
- An app, a login or a subscription. You pay once.
- A copycat. It will not imitate another brand's voice, lines or slogans.
- A review or claim writer. It adds no reviews, awards, numbers or deadlines.
- A logo or colour guide. It covers words only.
Your AI today, and with this
Our brand voice is: Friendly: we're approachable and warm. Professional: we're knowledgeable and trustworthy. Innovative: we're passionate about doing things differently. Tone: conversational yet authoritative.
Adjectives any business could print, with no examples, no limits and nothing taken from your own writing.
Trait: Straight We are: plain about how the bread is made and what that means, downsides included. We are not: blunt, cold or telling people off. Do: Our bread goes stale faster than supermarket bread, so freeze it sliced and toast it from frozen. Don't: Our loaves are lovingly made to give you an unforgettable bread experience. From your samples: S1 "That means our bread goes stale faster than supermarket bread, and we think that's fair."
A trait a writer can act on: a limit, two example lines and a quote from the business's own writing. An invented example from the pack.
The skills inside
7 skills, one per job. A skill is a short instruction file you add to your AI once. It switches on only when you ask for its job, asks a few questions, and checks its work before you see it.
The Different line says what each skill does that a plain AI chat does not.
| Brand Voice Guide | Builds a ten-section brand voice guide from your own writing: traits, dials, word lists and tone tables.Different: Measures ten things on every sample (sentence length, humour and more) before naming a trait, and gives each of 3 to 5 traits a Do, a Don't and your quote. |
| Brand Voice Rewrite | Rewrites any text you paste into your brand voice, keeping every fact, with word counts under each piece.Different: Keeps the rewrite within 70% to 110% of the original word count, checks every fact, price and date is still there, and never adds a claim or urgency. |
| Brand Voice Check | Scores a draft against your voice guide out of 10, shows each failed check with a quote, then fixes it.Different: Scores 10 fixed checks with the counts behind each (words per sentence, contractions per 100 words), and fixes a changed fact or added claim first. |
| Writing Sample Reader | Measures pasted writing on ten voice dials and returns a readout table with counts and quoted evidence.Different: Counts sentence and paragraph length, contractions and exclamations per 100 words to one decimal, and quotes the line behind every call on humour or pet words. |
| Brand Word Lists | Builds Use, Never, Avoid and Swaps word lists plus ten house style decisions, each taken from your samples.Different: Marks every Use word with the sample it came from, keeps your Never words exactly as given, and gives 8 to 15 swaps so writers get a word to reach for. |
| Tone by Channel | Sets how your voice shifts on each channel and in bad news, apologies and launches, as two tables.Different: Moves only three settings (warmth, humour, detail) per channel against your core voice, and a situation rule always beats a channel rule: no humour in bad news. |
| Voice Guide Update | Updates a finished voice guide (new words, a channel, a moved dial, new samples) under a new version number.Different: Raises the version by one, shows only the changed sections in full, and still holds your exclamation limit, Never words and fact rules if you move a setting. |
How you use it
- Upload each skill once from the 1 - Skills folder to Claude, ChatGPT, Gemini, Grok or Microsoft 365 Copilot. Each one switches on by itself when its job comes up.
- No skills on your plan, or another AI? Attach the all-in-one file to a chat, or add the skill files to a project or custom GPT.
- Ask for the work in plain words. The skill asks a few short questions first, then does the job.
See the set-up steps for each AI before you buy.
What arrives
A zip file, straight after you pay. Inside:
- A start-here PDF with the clicks for each AI.
- 7 skills, one per job, ready to upload to Claude, ChatGPT, Gemini, Grok or Microsoft 365 Copilot.
- The same skills as text files for ChatGPT, Gemini, Grok, Copilot or any other AI, and one all-in-one file.
Good to know
- It never imitates a real brand. Tell it what you like about a brand's writing and it builds that from your own samples.
- Rewrites keep every fact, price and date. Legal and allergen text is left word for word.
- It cannot open links. Paste the text of your pages, emails or posts.
- Need a landing page written in your new voice? The Landing Page Copywriter pack pairs well.
- 14 days to get your money back if it does not do what this page says.
What is in the download
17 files in one zip, ready straight after you pay.
| 00_START_HERE.pdf | The two ways to set it up, the clicks for each AI, and what each skill does. |
|---|---|
| 1 - Skills | 7 skill files (.zip), one per job. Upload each once in Claude, ChatGPT, Gemini, Grok or Microsoft 365 Copilot.Brand Voice Guide, Brand Voice Rewrite, Brand Voice Check, Writing Sample Reader, Brand Word Lists, Tone by Channel, Voice Guide Update |
| 2 - Text files for any AI | The same 7 skills as text files, the instructions to paste in a project or custom GPT, and all skills in one file of about 26,000 words to attach to any chat. |
Questions
Which AI does it work with?
Claude, ChatGPT, Gemini, Grok and Microsoft 365 Copilot all take the skills as uploads. Where your plan has no skills, or on any other AI, use the same skills as text files, in a chat or a project.
How do I set it up?
Upload each skill once in Claude, ChatGPT, Gemini, Grok or Microsoft 365 Copilot. It then switches on by itself when its job comes up. Otherwise, attach the all-in-one file to a chat, or add the skill files to a project or custom GPT. The start-here PDF has the clicks.
Why separate skills instead of one big agent?
Each skill does one job and holds only the rules, numbers and checks for that job, so it stays focused and the AI does not mix jobs up. You can upload just the ones you need.
Can my team use it?
Yes, inside one company. Each person sets it up in their own AI. You cannot resell or publish the files.
Does it send anything for me?
No. It drafts, you read and send. It never contacts anyone.
Is it a subscription?
No. You pay once and the files are yours to keep and change.
What if it does not work for me?
You have 14 days to get your money back if it does not do what this page says. Tell us what you asked it and what it returned.
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